You’ll be scored based on the following key areas:

Brand Relevance

Your brand is what connects to the hearts and the minds of your audience. Your brand must be a reflection of your  values and vision for the future, and align with those of your key target audience.

Engagement

Companies win when they authentically listen and engage with their audience. Have a clear content strategy that communicates the right message, to the right people, in the right way.

Activation

Are your efforts resulting in a clear ROI for the business? High converting marketing is a combination of consistency across channels, testing & pivoting and follow up. 

How It Works

This scorecard was designed to be easy, yet effective in identifying areas of improvement with your marketing activites.

Answer 18 yes or no questions

These questions help us to identify your key strengths and weaknesses for more accurate results.

Receive your results

Once you have finished, your answers are then analyzed through an algorithm to produce your final score.

Action steps

Based on your score, we will provide practical next steps for you to take to improve.